When you’ve decided to sell, building a buzz around your property sale is all about engaging buyers with captivating digital content and offering high quality presentation at your home. I’m delighted to share these secrets and real estate tips my past clients have used to sell their Mornington Peninsula properties quickly and for the highest possible price.
A home on the Mornington Peninsula that included professional staging sold on the first day of marketing for $82,000 above the appraisal price. The staging cost $2750 which meant that the vendors got their money back 29 times over! Check out the house
2. Creating engaging digital advertising campaigns
Our research shows that 92% of our buyers look on the internet to find property. That’s why an advertising strategy with more than photos will stand out. A Mornington Peninsula unit I sold with a professional video production received an excellent offer that was too good to refuse in the first couple of weeks marketing. Watch the video here. With an audience of billions of users on Youtube, real estate videos are a smart investment in your marketing campaign.
3. Build anticipation with an open home
It’s ideal to allow for 6-7 days of marketing before a home inspection. This creates a buzz among the potential buyers around the home listing. Time and time again I have used this strategy with excellent results.
4. Virtual furniture
If you can’t afford to invest in staging, a low cost substitute is to add virtual furniture to the photography. Virtual furniture gives empty lifeless rooms a new look and can greatly enhance buyer interest in your advertising.
Article written by Luke Woollard.
About me: I have 11 years’ real estate experience as a licensed real estate agent and property investor/developer. I’ve sold homes, units, shops, factories and land while buying, renovating and selling my own investment properties. I can show you how to maximise the sale price for your home with smart home upgrades and impressive marketing. My motto is “Getting ready is the secret of success” (borrowed from Henry Ford)”