Recently I asked a property owner in Safety Beach what they’re looking for in their real estate agent. They told me they want someone who will do the right thing by them.
Sellers place a huge amount of trust in their agent. They rely on us to get the best price for their most valuable possession. So how do you tell a trustworthy agent from an ordinary agent?
Trustworthy agents have credibility.
This table will help you highlight the differences:
Gives a well-researched price estimateTalks you through the comparable salesGives you valuable market insightsKnows about the on-market propertiesAsks you lots of questionsHas credibility in the mediaCreates their own credibility with resultsExplains their marketing planHas positive seller & buyer reviewsGives back to those less fortunate
Gives a price estimate with no researchDoesn’t offer much informationDoesn’t know the market trendsDoesn’t talk about competing listingsTalks more about themselvesHasn’t been published in the mediaRelies on their office profileSuggests a generic marketing planHas average reviewsDoesn’t give back
A trustworthy agent will back up their price estimate with comprehensive research. They will not suggest a misleading or confusing pricing strategy, ‘bait advertising’ or a generic advertising proposal. They will offer high quality marketing to get you the highest price in the market.
A credible agent doesn’t take credit for sales they personally didn’t handle and can show you lots of positive reviews from their seller clients and buyer customers. Credible agents are highly skilled in selling real estate and usually have built their expertise over a decade of practice.
Article written by Luke Woollard.
About me: I have 11 years’ experience as a licenced real estate agent and a diploma in Graphic Design so you can be assured of the best property marketing presentation available. With my abundant local knowledge and advanced negotiation skills, I will work smart to achieve the absolute highest sale price for your home. I believe that looking after people and helping them achieve their property goals is my privilege. Passionate about helping the world’s poorest people, I am the founding member of Agents Of Mercy, a non-profit charitable initiative to build houses in Quezon City, Manila, Philippines. My motto is “we’re in this together”
